Founded in 1985, Forward was one of the first contract publishing agencies in London. Now there are plenty of those around but we have evolved – into a multi-channel content agency. Our award-winning print pieces are now accompanied by fully integrated cutting-edge digital solutions in the retail, luxury, finance and automotive sectors.
Our core values are still the same – we are still small, still fresh, still excited by what we do. But we have more clout. In 2001, Forward became part of WPP, giving us unrivalled access to an international network of specialist, best-in-field agencies, making ours the biggest little black book in London.
We may have expanded our horizons somewhat but we are grounded in our roots. Just as our homeless charity StreetSmart now reaches 19 cities nationwide but will never forget the people sleeping rough on the streets of Soho, where we work. Similarly, our Forward poetry prize, which has become one of the most coveted prizes in the arts world, will always fulfil its original purpose – to honour the power of the written word.